c3aa The Spider Crawls...Creative Campaigns Conceived ∣ Business Banality Banished - Articles by Brian Mell-BannerView.com

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Curating Your Content for Repurposed Marketing

(04/30/2013 03:14 PM) Brian Mell
Do you have old digital media just laying around? Why not blow the dust off and reuse it for other purposes?
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The Secret to SEO... Make It One Louder

(04/16/2013 03:54 PM) Brian Mell
Congrats to you if you recognize the reference to Rob Reiner's brilliant "mockumentary" from the 80's, "This is Spinal Tap." Further congrats if you also realize that to break through all the noise and chatter on the Internet, you're going to need to take it up a notch.
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The Panda-monium Plays On (UPDATE)

(04/02/2013 07:30 AM)
Chaos continues as Panda, the latest algorithm update from Google, reeks havoc upon unsuspecting small businesses and sending those unfamiliar with SEO and search engines into an uproar.
The Panda-monium Plays On
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5 Valuable Resources for Online Marketing

(03/19/2013 03:25 PM) Brian Mell
Online Marketing requires a multi-pronged approach to compete in today's very competitive technology infused economy. There are five areas that require the marketer's attention in developing a campaign. Luckily, there are five resources available focused on those areas.
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The Current State of Search Engine Optimization

(03/05/2013 03:35 PM) Brian Mell
"Where are we with search? What's changed? Who's better? What about social media?" I've heard these questions on a much more frequent basis over the past couple of months. Here's where we are at...
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Forget Keywords: Concentrate on These 3 Marketing Tactics

(02/19/2013 04:40 PM) Brian Mell
Sorry to burst your bubble. Your keywords don't matter anymore. Stop obsessing over them and move on. You're behind and need to catch up with the rest of us. Ready? Let's go.
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Avengers Assemble: Putting Together a Superheroic Marketing Team

(01/23/2013 11:31 AM) Brian Mell
Does your marketing lack power? Would a Hulk or God of Thunder bring your program back to life? Pay attention as we discuss taking your marketing from just heroic to superheroic.
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"Keyword Not Defined" - A Recipe for Marketing Disaster?

(01/07/2013 04:29 PM) Brian Mell
Recently, the web analytics program we use on the BannerView website started showing "Keyword Not Defined" in relation to inbound web traffic sources. Is this the end of SEO as we know it?
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5 Quick Marketing Tips for the Holidays

(12/04/2012 03:49 PM) Brian Mell
As we're all in a hurry with the holiday season upon us, I thought I'd offer these five quick tips on marketing.
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Getting Creative with Your Content Marketing

(11/20/2012 03:21 PM) Brian Mell
Would you've been excited to see a movie called "Spaceman from Pluto" or identified with a young heroine named "Nan Nelson" or even considered picking up a book titled "Trimalchio in West Egg." Well, some of you have, under their original titles, "Back to the Future," "Nancy Drew" and "The Great Gatsby" respectively. Why the change? Simply put, I believe the artists were flexing their creativity.
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