Digital currencies (cryptocurrencies) like Bitcoin, Litecoin and Ethereum are getting a lot of attention these days. Not because they have become mainstream purchasing mechanisms, but because the price has increased significantly in recent months. Prominent business people have come out arguing that they are speculative bubbles while others have praised the technological advancement these currencies bring.

You may be wondering if now is a good time to invest in digital currencies so you too can capture some of that increase in price, but at the same time you’re probably wary of spending real money that could be lost if the bubble bursts.

Thankfully, you now have an option to obtain digital currencies, which are actually better than money, without having to risk your own capital! Sound to good to be true? Here’s how:

Accept digital currency payments directly from your website

The primary goal of the BannerCoin project is to enable website merchants to accept digital currency payments directly from their websites side by side with traditional payment methods like credit/debit cards and Paypal. Accepting digital currencies with most solutions can be quite a complicated process. It requires a completely separate payment processing solution and complex backend post transaction processing systems.

Via BannerCharge, BannerView.com’s payment processing solution that works with BannerOS, merchants will soon be able to integrate both traditional merchant payment gateways as well as accept cryptocurrency payments directly under a single solution. This will make it easier than ever to accept digital currencies.

Unlike many digital currency payment acceptance solutions that immediately convert the currencies into fiat (government backed money like the US dollar), BannerCharge allows merchants to keep and hold those digital currencies and participate in the upside price increase potential. You may be thinking we want to immediately convert it to real money because we have people to pay and inventory to buy, etc. that all require payment in dollars.

The reality is that few people will actually pay you via digital currencies. Therefore, keeping a small percentage of your sales in the digital currency probably isn’t going to have much effect on your overall bottom line, but now gives you the opportunity to participate in digital currency investments without having to put up your own money. By accepting digital currency you’ll have an advantage over your competition and may attract customers who you would never have attracted before. While the crypto asset community is small, they are tight knit and like to support businesses that are contributing to the spread of blockchain technology.

Since the BannerCharge product will make it easier than ever to accept digital currencies, there’s really no reason not to enable acceptance of them via your website. Not to mention you pay 0 fees and have 0 risk of chargebacks!

In the meantime, you can see exactly how accepting digital currencies works side by side with credit cards and Paypal by visiting the BannerView.com website marketing store.

To prepare your business for the future of payment processing technology, now is a great time to upgrade your website to BannerOS, the website management platform that enables your website to become a powerful business tool. You can get a website built free and powered by BannerOS which is free to try for 30 days.