|Registration / Check-In / Breakfast / Networking
|Keynote Speaker: Mayor Andy Hafen
|Mark Cenicola Presents: The 3 R's of Building Your [Personal] Brand
Mark Cenicola Presents: The 3 R's of Building Your [Personal] Brand
Companies have brands. Why not have a personal brand? Apply the three R's to building a successful image within a company as well as presenting that image outside to the general business community.
Discover how as Mark Cenicola of BannerView.com strips away all the hype and gives his take on building a brand that follows you no matter where you go.
Attendees will learn strategies for:
|Alexia Vernon Presents: Step Into Your Moxie: How to Use Public Speaking to Grow Your Client Base
Alexia Vernon Presents: Step Into Your Moxie: How to Use Public Speaking to Grow Your Client Base
While public speaking is one of the #1 ways to grow a small business, most entrepreneurs, even those who speak, neglect to give an "infotainmental" program when presenting to an audience of prospective clients. As a result, they miss out on thousands of dollars in sales each year. In this interactive session, learn how to create a 30-45 minute offering that lets you hook your audience with your story, demonstrate your expertise, share the top things your prospective clients want to know NOW, create a natural segue for turning your first touch into future business, and most importantly, have FUN. We'll also dive into strategies and techniques for overcoming nervousness, amplifying your stage presence, and getting on the radar of meetings planners. Participants can anticipate the following takeaways:
|Lunch Sponsor Douglas Vermeeren: Maximize Your Results and Increase Your Bottom Line
Lunch Sponsor Douglas Vermeeren: Maximize Your Results and Increase Your Bottom Line
What are the 10 differences between businesses that make $200K a year and over $1 Million. Douglas Vermeeren, The modern day Napoleon Hill shares insights that he learned in researching more than 400 of the world's top achievers.
|Jonathan Peters Presents: Influence Marketing: Motivate Your Customers to Buy From You
Jonathan Peters Presents: Influence Marketing: Motivate Your Customers to Buy From You
You probably already know that customers and employees are differently motivated than you. But did you know that when you attempt to motivate others you may actually be repelling them.
Imagine knowing not only how they are motivated, but also how to communicate in ways that cause customers and employees to take action.
Using the science of the Reiss Profile, Jonathan Peters, PhD will share with you the 16 motivators and give you insights on how you can appeal to the different motivators even if they are not your major motivators.
What kind of results can you expect from this knowledge?
A lot of complex information will be imparted in a short enough time to allow you time to experiment with writing a marketing piece that will attract someone differently motivated from you.
Be warned, the information you will receive will not only help you attract customers and motivate staff, but it will also positively impact your personal relationships.
|Monica Cornetti Presents: The Games People Play
Monica Cornetti Presents: The Games People Play
Are you trying to motivate people? Why not turn what you want people to do into a game?
This session is designed to introduce you to a cutting-edge and powerful new strategy for influencing and motivating people – the approach is called Gamification.
Simply defined, Gamification uses game mechanics and rewards for non-game applications in order to increase engagement, brand loyalty and solve problems. Forward thinking organizations everywhere are beginning to understand the power of Gamification to increase the bottom line and are quickly learning how to leverage its power.
Understanding how and why gamification works, in what context it is most effective, and what the limits are to this approach of client and employee engagement will be highly useful for you and your entire organization.
You will learn how to:
By learning the theory and practice of Gamification, you can position your company to apply game mechanics in a manner that engages both internal and external stakeholders in a way that will help you achieve your business objectives.
|Experts Panel Discussion